August 14, 2018
Leading food and ingredient news outlet Food Navigator interviewed Sugar Association Vice President of Communications Chris Hogan about the newly launched Sugar.org website. In the article, Hogan outlines the goals for the completely revamped website and speaks to the importance of building messaging on science-based facts and information. The consumer-oriented site seeks to place sugar in, “a more accurate context of an overall diet and restore consumers’ sense of confidence in choosing sugar.”
Read the full article at: New website aims to offer ‘accurate context for sugar,’ address ‘pinpricks’ that led to its demonization
